Last month's Wedding MBA convention showcased the coming trends of 2014 as brought to us by the team at The Knot. It was one of the most interesting and well put together presentations of the conference. The Knot pulls its data from surveys conducted online by both present and future brides.
1. Refined Woodland - Inspired by Sean Parker's wedding. Think gowns with floral accents. Lots of fur. Floral crowns. Stationary will feature natural fibers, such as wood, with fern details, etc. Food should be whimsical. Mini foods that are one to two bites. Cakes of buttercream and fresh florals to look less "done" and served on wooden slabs topped with glass domes.
2. Opulence. Pulled from the plans for the 2014 Met Ball honoring famous American Coutiere, Charles James. James was known for the four-leaf clover dress...When viewed from the top, the shape bellowed out like a 4 leaf clover. The call to opulence takes us back to the ballroom. Think big dresses. Thick, heavy satins and ornate details, with fabulous construction.
The influence also comes from the upcoming re-launch of Dracula. This story, however, is less "Twilight vampires" and more "Romanian prince." It's very civilized, very rich, decadent, old world. Personally, I LOVE this. From a fashion perspective, gowns are going to be big and fit well through the waist. We will see embellished skirts and modern tops. For brides who love the trend, but balk at big, they can go Edwardian. Bustles and layers. Accessories like pearls and gloves will be prominent. Stationary will be heavy and ornate, with metallics, lace work, and calligraphy. Receptions will be highly styled. Tables will feature china with detailed patterns. We will continue to see chivari chairs, and there will be a call for fabric, crystal accents and glassware. We will see all white, which is a sumptuous backdrop for the dressing the rim of glasses and dishes. When it comes to dining, guests will feast on multiple courses and plated meals. There will be smaller portions, but fashioned into unique presentations. Cakes are going to be dressed with elaborate sugar work, florals, metallics, and patterns.
3. Pop Art Graphics - mid-century Modern Comic style. Inspired by the Leslie Nope character from Parks & Recreation. In fashion, this is all about the little white dress. Brides will embrace very strong lines. Fashion forward style with a nod towards architectural details. These are standout dresses. Stationary will have illustrations and graphics. Food is going to be classic americana in the form of burgers, mac and cheese, etc. Expect to see it served on color block food trays lined with graphics and comic book pages.
4. Geometric - This is different from Pop Art. The geometric trend is all about shape. Geometrics feel fresh for brides looking to indulge in a very modern "bridal" moment without stepping into anything that feels too frilly or girlie. When dress shopping there are many option with strong lines that focus the eye. For paper, think of stationary with lots of patterns. With this trend we see ice making a comback. Having been out of the spotlight for some time, we now see it cut into shapes and being placed in unique locations, such as strung up from the ceiling. And don't forget the CONFETTI canons...What a way to end the evening!
5. Grecian - Forget the literal interpretations that come to mind with "Mamma Mia" or "My Big Fat Greek Wedding". Today we are all about the subtle nod. White and true blue take center stage in colors. Dresses feature flowing sillouette and high necklines. Overall the feeling is soft and romantic, less modern. Grecian weddings have a strong femininity. Stationary showcases deep letterpress techniques, and the style is both streamlined and simple.
6. Marbelized - Think craft-room project with luxe, prime time touches. The marbleized look is everything to the Hipster, personalized with the couples favorite shades, with the classic, romantic feel of watercolor. Incorporate the marbelized technique on paper and glass. Use it on stationary for texture and to add interest. The marble texture on your wedding cake can appear on the fondant, or on cupcake frosting. Swirl it everywhere!
7. High Tech Receptions - There are two tech trends on the horizon...This one is for people who LOVE technology and their devices. Millennials born post 1980 are very into the tech thing. They love it communication on the global stage, and the idea of having Facebook, Twitter, or Instagram at a wedding is not foreign to them. This open up BIG opportunity for creativity and innovation. Look beyond the custom Hashtags. Think Photo Booths turned Video Booths. Interactive Wedding Websites and Apps. INSTAGRAM Save the date...Genius! Charging Stations built into floral and decor.
8. No Tech - And here is the trend for those couples out there who hate technology and want to rebel against it. This couple wants you to be "present" and "in the moment". The newest thing for couples seeking the romance of a tech free reception? The Phone Check. We have seen this in the celebrity world, and now we are seeing more and more couples add it to their day. The biggest issue is making guests comfortable with the idea of being separated from their devices for 4 hours. Give guests a head's up that this will be a technology free wedding, and offer a call number that they can share with their children, baby sitters, office, etc. This way, in the event of an emergency, guests can still be reached.
NO TECHNOLOGY...NO IMAGE
9. Metallic Cakes - These are HUGE and everywhere. It fits into all trends and brings a sense of glamour and sophistication to any setting.
10. Halo Veil Trends. - Is there any way that you can't use this? Floral headbands. Small, golden crowns. Crocheted headbands worn low and wrapped around the temple. You can do it with a large voluminous veil or with a short, wispy blusher.
I would love to blend the woodland and the opulent trend for a very fancy Robin Hood-esque type of party. But that's me...What trend are you most excited about?